The formulas in these bottles are so nourishing, smoothing, and hydrating that it can make even the most frazzled strands look shiny and healthy.
Curl Perfection Shampoo
72 HR CURL DEFINITION Perfect the art of soft, bouncy curls with Pantene Pro-V Curl Perfection Shampoo. Transform frizzy curls into hydrated and defined coils each time you wash. Build-up can weigh down curls, our formula gently cleanses wavy and curly hair to remove build-up and prime strands for optimal curl definition without stripping your strands. What you get are soft curls with every wash and 72 hours of curl definition when used with Curl Perfection Conditioner.
Ideal for use on curly or wavy hair. Crafted to cleanse all hair types and is gentle enough for use on permed or color-treated hair. Contains no parabens or colorants for no harsh stripping.
Select Size
10.4oz
12.0oz
17.0oz
17.9oz
23.6oz
Gently massage into wet hair. Focusing on the scalp and roots, work into a rich lather. Pull lather through to the ends of your hair. Rinse thoroughly. Repeat these steps if you're going multiple days between washes for lasting freshness. For best results, continue with the Curl Perfection 72 HR Curl Definition Conditioner.
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While there’s a range of curly hair (3a-4c), we’re focusing on 4a, 4b, and 4c hair types today.
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Even if frizz shows up in different ways for different people, we can agree that frizz gets in the way of having a great hair day.
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Quick and easy hairstyles are what working professionals need in these times of Zoom calls and multiple demands between work and home.
We’re taking a deeper dive into why hair breakage occurs, how it differs from shedding, and how to minimize its effects.
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