TRENDSPOTTING: NEW & NOW

Our breakthrough Pro-V formula now infused with mircobubbles and whipped into an air-light foam. For stronger, more beautifull hair.
From rich puddings to moisturizing masks. All co-created by African American scientists and stylists.
Stop washing and start fueling with Pantene's shampoo and conditioner systems.
Pantene’s Gold Series has a special oil-infused Pro-V formula co-created by scientists and stylists for strong, beautiful hair.
No alcohol, no harsh scent, no stiffness, no stickiness.
Nothing but strong, beautiful, brushable hold.