PANTENE SENIOR SCIENTIST & INVENTOR OF THE NEW DRY SHAMPOO FOAM
Kim was responsible for creating a better dry shampoo. But there was a small problem: she would never use a typical dry shampoo on her own hair.
Kim was responsible for creating a better dry shampoo – one that cleaned better and did not leave behind residue like typical dry shampoo sprays often do. But there was a small problem. She would never use a typical dry shampoo spray on her own her.
“Typical dry shampoos make my dark hair look dull, the brush-out step messed up my curls when I wanted to refresh them without washing, and worst of all, they left my normally dry hair feeling even drier.”
So, she created a dry shampoo FOAM instead of a spray. The quick-drying foam refreshes clumped, oily hair without water, it leaves drier hair types feeling more hydrated than typical dry shampoos, and it does not require a brush-out step – an ideal 60-second waterless refresh for curly-haired women like Kim.