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Generation Beauty


Discover Pro-V Generation Beauty, a tailored blend of nutrients with three new solutions for you, based on your hair's needs at every age. Explore the collections

  • Cleanse & Reconstruct. Infused with green tea, the clarifying formula is designed to help keep greasy roots & damaged lengths away.

  • Full & Vibrant. Nourishing for fine or thinning & colored hair, infused with hyaluronic acid.

  • Silver & Glowing. Strengthening formula for grey & white hair, infused with biotin.