Beautiful Lengths is a partnership between Pantene® and the American Cancer Society®, the largest nonprofit health organization committed to saving lives from every cancer and improving the quality of life for people facing the disease. The role of Pantene is to help women grow long, strong, beautiful hair and to provide the funds to turn this hair into free, real-hair wigs for women with cancer. So far, Pantene has donated 24,000 free real-hair wigs to the American Cancer Society’s wig banks, which distribute wigs to cancer patients across the country. To see if you are eligible to receive a free wig or if there are wigs available in your area, please call the American Cancer Society’s Wig Bank Line at 1-877-227-1596.
*Strength against damage
To us, it’s hair, but to women with cancer, it’s hope. Go to Donation Requirements to learn more about donating your hair.
Go to PBL FAQ